Personality marketing is a marketing strategy recommended by well respected experts around the globe. And blogging is generally one of the most personal mediums in business.

However, personality marketing and blogging, while they do go hand in hand, don’t necessarily mean airing your dirty laundry for all to see. You can go too far.

So how personal should you get? Read More→

Oh the joy of blogging. You’re connecting with people, they’re learning, benefitting from your knowledge and experience and you’re having a grand time and then BAM! Someone leaves you a less than pleasant message.

Who knows, maybe they wholeheartedly disagree with you. Maybe they’re in a bad mood and you’re an easy target. Whatever the reason – you’re left with a negative comment on your blog. What to do?   Read More→

Believe it or not, not everyone wants to make money with their blog. Some are simply working to connect with others or to build a brand. However, if your goal is profits there are proven strategies to make it happen.

The most common method for making money with your blog is to promote affiliate products or services. Information-based blogs write educational and informative blog posts about a niche and then combine that information with affiliate marketing tactics like embedding affiliate links in the posts to generate click throughs. Read More→

One of the biggest challenges to creating a successful blog is coming up with regular blog post ideas. Here are 7 strategies to keep your content fresh and interesting.

1. Read magazines – magazines are great for spinning information in a million different ways. Reading industry magazines will help you tap into the general public’s awareness and will help you come up with unique and fresh ways to look at ideas. Read More→

Looking to boost your blog traffic?  Here are three quick and easy tactics to get the job done!

#1  Incite controversy. Controversy attracts readers, it motivates links and it breeds discussion – all of which are great for boosting blog traffic. Go ahead, stir the pot! Read More→

An active blog is a fun blog. More comments and discussion can turn a hum drum “hey is anyone reading this?” blog into a whirlwind of activity.

Here are a few ways to get the party started and get more blog comments!

Get your readers involved. There are many ways to inspire your readers to comment. One of them is to simply ask questions in your blog posts. Ask them to share their 2 cents. Read More→

Who are you? What brand or image do you want to convey with your blog?  Who is your audience and how will you connect with them?

These are all important questions that have a direct effect on your blog’s ultimate success. Readers want to connect with a real person, someone they can relate to, admire, learn from, respect and of course buy from – you!

In order to effectively build a loyal following and to create a blog that’s successful, and profitable, you need to remember one very important thing – you are the essence of your blog.

Here’s How to Put You Into Your Blog
Read More→