Coming out of a five year retirement – and an even longer period of a Pinterest Diet, I found that things had changed – a LOT! So I began to refresh my knowledge of this fun tool. After all, it’s a great marketing tool that is totally painless to use.
Not surprisingly, however, I found that EVERYTHING I remembered had changed! In fact, as I began to research I found that everything had changed multiple times – use keywords, don’t use keywords; use hashtags, don’t use hashtags. It felt like every time I learned a new technique the next blog post said it was no longer valid!
Most importantly, like most of the web, Pinterest has gone so much more visual! It’s always been a visual platform, but now it’s relying even more on visual content. And frankly, visual is not my strong point!
So I began researching tools that would help me. But before I can share the “secret” tool, I need to tell you:
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Whew! Now that that’s done…I found Tailwind.
Initially, I’m like you. I thought “who needs a new tool to pin on Pinterest?” And you’re right – you don’t! BUT what you do need is an easy-to-use system that you will use consistently. Those two words – easy and consistent – are what drew me to Tailwind.
A couple of highlights – you can SCHEDULE pins. That means that you sit down ONE time per week and find a bunch of pins you like. Rather than flooding your boards with some great stuff all at once, you can trickle it out with the schedule you set up in Tailwind. Bonus: They set up the schedule FOR you, based on your pinning history. Naturally you can add and change days and times – but you don’t have to!
You have access to GROUPS (they call them communities or tribes). You can choose those, based on interests. So if you’re into knitting, you can find a tribe all about knitting. You add pins to the group and you can repin their contributions.
They offer an integrated creation tool – so that you don’t need to create a pin, download it, then upload it before you can pin it. True time-saver!
And I could go on – but you want to take a look yourself. It’s totally free to look – and start using it. In fact, you can use it for up to 100 pins (no credit card required).
Check out Tailwind now. (You’re welcome!)