If you’ve ever dreamed of being a television newscaster, you’ll enjoy this story.  You can watch the video at the end of this article.

I was visiting the CNN Center in Atlanta when I noticed the broadcast studio on the ground floor. For a mere $25 you can sit in the anchor chair, read the prepared script from the teleprompter and take home a DVD of your performance.

It was too great an opportunity to pass up!

After signing up, I got to choose the CNN anchor who would “throw” the lead to me. I chose Anderson Cooper, not having any idea what it would be.

Jason, the CNN employee who ran the teleprompter and recorded the DVD, took me into the studio. He explained the process and we did a practice run-through of the prepared script. Naturally they are protective of their brand, so I couldn’t stray from the script. While I stumbled over several of the phrases, I felt like I was “ready. (The biggest problem for me was the numbers – they type all of the numbers out. So instead of 1996 it’s nineteen ninety six. Jason explained that with larger numbers, it would cause a hesitation if they had to decided whether it’s 56 million or 56 thousand, then read all of the numbers. So standard practice is to type out all numbers.)

As we started the actual recording, I could hear Anderson Cooper’s intro, then Jason gave me the cue and we were off! Naturally, I stumbled over the same numbers I had had problems with in practice, but I smiled and kept reading. That’s where it was really helpful to have so many teleseminars and webinars under my belt – I am comfortable with not being perfect. It’s just part of life.

In 5 minutes we were totally finished. And I had gained a whole new respect for news broadcasters. It was hard enough, just reading the teleprompter. I can’t imagine also having an ear-piece in my ear, with people talking to me at the same time I’m trying to appear calm and make sense on the air! Talk about multi-tasking!

This was a very positive experience for me. If you ever have a chance to record a broadcast, I recommend you take advantage of it. You’ll learn a lot about your ability to handle new situations, quick surprises – and have fun at the same time!

And now – here’s the broadcast!

Podcasts are a simple process. You record an audio. Others download and listen to it or listen to it online.

The key to a successful podcast, however, is the distribution of your audio.

While you can easily record an audio and post it on your blog (yes, this IS a podcast!), most people want to offer their podcast to a broader audience than just those reading their blog. That’s why they use distribution networks like iTunes and other podcast networks.

I’ve chased the podcast bug for many years. In May, 2006, I hosted an excellent program with Paul Colligan, an early pioneer in podcasting. Paul offered a good instructional program, but frankly, it was too complex to be practical for me at the time.

Then in 2012 I took an excellent course from Robert & Lance called Podcast crusher. I listened to all the lessons, followed all the directions, and completed all the steps. I even created my own step-by-step checklist, listing each step in the process.

But even then, it took 4 different pieces of software, including a monthly subscription to a service that “hosted” the files and gave me usage statistics.

I recorded 4 shows – then stopped. It was just “too much” for me at that time.

But here’s the thing. My shows have continued to get listeners, downloads – and generated business for me. Even after 2 years! Month after month I have new subscribers to my podcast and business coming in as a result.

In fact, recently I’ve been thinking about starting to record my podcast again.

That’s why I’m VERY excited about a new product that is being introduced to the marketplace today. It’s called Audello and is from the same people who created Easy Video Suite and Easy Video Player. They are rock solid when it comes to reputation and quality products.

Why do I think Audello is exactly the right tool to use for your podcast? Here are 10 reasons:

1. It’s easy to use.
2. You can record directly into the audello recorder. No extra software required.
3. You can record directly on your smart phone, making it easy to record in multiple places without carrying a separate recorder, microphones, etc.
4. You can upload directly from the recorder, whether it’s on your desktop or on your phone.
5. The desktop recorder also records Skype calls, saving yet another piece of software to purchase and learn.
6. No file conversion is necessary.
7. You have a choice of where to host your recordings, eliminating the need for a monthly service.
8. Audello publishes to multiple podcast outlets.
9. There is a help desk to answer your questions.
10. You get comprehensive statistics on your podcast.

Bottom line: All of the tools, bells & whistles are in one place. No more multiple software applications and how-to’s!

I recommend you look at Audello, whether you already have a podcast or are considering starting one. NOW is the time to look at Audello, as they will only have launch pricing for a few days.

It will never be easier or more affordable than it is with this system. Click Here for details.

Customers are the core of your business. Without them, you have no business. So it’s extremely important to take good care of them.

But that doesn’t mean you have to sacrifice your time and energy responding to every request you receive. In this podcast I share

• Categories of customers – from site visitors to consulting clients
• Levels of access – and how to use them intelligently
• How to provide the appropriate level of service to each category of customers

And as always, I’d love to hear from you – here on on the Podcast Show Fan Page. Enjoy!

Welcome to episode 2 of the Jeanette Cates Show! You’ll notice I have a new cover for the podcast – one that I hope will stand out more in itunes!

One of the things I think is so important, particularly when you are doing business online, is to know who you are listening to. So in this episode I share some of my background and my philosophy.

• Life Gives You Direction
• Do What You Do Best
• Reinvent Regularly

As always, I invite you to leave a comment on the show fan page at JeanetteCatesShow.com – and let me know what you love to do! I’ll be mentioning you on a future episode, so keep the conversation going.