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Archive for Online Business – Page 5

Jul
11

Avoiding Summer Distractions: How to Focus on Your Business when it’s Time to Focus

by Jeanette

focusSummer should be about enjoying yourself, getting outside and hopefully getting away from it all. Of course, most of us don’t have the luxury of avoiding work all summer long. Sometimes, we’ve got to roll up our sleeves and get busy, but it’s not always easy if you work from home. I’m sure just about any home or Internet business owner can relate.

For me, the distractions are the nice weather, having the kids home from school and the desire to just be out camping or even sipping drinks with friends on a patio. One of my best friends is a teacher with summers off and she’s always trying to corrupt me! Even though summer can be great fun, I have learned to set my limits and turn off the distractions as needed.

Here are some tips for you…

Work Hours• Set your work hours: It’s business organization skills 101, but it’s an important aspect to staying focused. If you set your work hours, not only will you know what’s expected from you, but so will your friends and family. Take out the calendar and figure out what will work for you from week to week, so there is no confusion for anyone, including yourself.

• Reduce your work hours: If you work 5 days a week the rest of the year, you might consider whittling down to 3 or 4 in summer. Even if we have the best intentions, we’ll always find ourselves looking out at the beautiful sunshine, thinking about how we’re like to be out there too. Give yourself a break and just don’t work so much. You can achieve this by cutting down your schedule (for example, don’t blog as much), doing a lot of work ahead of time or hiring some help.

• Plan your work week, in detail: Now, don’t overload yourself with tasks, but make a list of items that absolutely need to get done and put them on your schedule. If you know what you need to do each time, you can motor through those items each day and perhaps you can even knock off early if you complete your list quickly.

• Plan your vacations: Just like you should plan your work hours, plan those vacations ahead of time. Knowing when you’ll be in town and out of town, will help you plan your work better and get all the necessary tasks done before you leave.

Vacation• Try multiple short trips away from home: While there shouldn’t be anything stopping you from taking an extended vacation, if it does cause you stress or you don’t have the help you need while you’re gone, try a few short trips. A few days away here and there can be a whole lot of fun and can reduce the overwhelm when you return to your computer.

• Limit social media to down time: While I see the value of social media for business, I think most of us waste a heck of a lot of time on Facebook, Twitter and the like. I’d challenge you to keep your social media usage outside of your work hours and leave it for any downtime you have. Perhaps, while you’re relaxing on the couch in the evening or just soaking up some sun by the pool. Reserve your work time for…well…work.

• If you have kids, get them busy: There’s no reason kids shouldn’t have fun all summer long. Get them involved in summer activities in your local area. Whether it’s summer camp or activities at the local library, there’s always plenty to do. And for goodness sakes, send them OUTSIDE to play often. If your kids are young and need supervision, consider organized activities or swapping babysitting favors with your neighbor.

• Again, if you have kids, get them involved in the business or their own business: If you can’t always get the kids to entertain themselves, get them busy working with you or on their own business. There are plenty of business tasks that children can handle and what they do will certainly depend on their age and abilities. We’ll be talking more about summer business ideas for kids in a future post too.

Phone Off• Turn the phone off: If you don’t have to answer calls from clients or customers, turn your phone off while you’re working. That means no text messages or personal emails too. If you do have a business line that you need to answer, don’t give that number to your friend who keeps trying to get you to head to the beach or a patio to sip margaritas.

• Outsource more: It’s been mentioned before and I’ll have plenty more tips in future posts, but you’ve got to help for your business. It doesn’t mean you have to hire employees or people need to come to your house, but running everything yourself means being chained to your business all the time. At minimum, you should have a virtual assistant that can help you with administrative tasks, keep you organized and can handle most of your business communication.

Keep the fun in summer, but don’t sacrifice fun for productivity. If you’re organized and focused, you can most certainly have both. Now, I admit, being focused can’t come without a whole lot of motivation and that’s what we’ll be talking about next. Talk to you again soon.

0 Categories : Productivity
Jul
10

Meet Guest Blogger Amy Sommers: Your Guide to a Rockin’ Summer Business

by Jeanette

This summer is going to be a busy one for me, so I’ve enlisted the help of Amy Sommers to help out a bit. She’s got a ton of ideas for your business this summer. Whether you want to take a vacation or rev up your sales, she’s got you covered. I hope you’ll enjoy her posts…I know I will.

Without further ado, meet Amy!


Summer and BusinessHi folks, I’m so glad to be able to visit over the summer and share some strategies that have worked for me and others. Keeping business going through the summer isn’t always easy, but if you approach it right, you can still have fun and keep the cash flow coming.

My house is always filled with kids in the summer (my own and, it seems, all the neighborhood kids), so I can relate. Add to that, we love to go camping and get ourselves right off the grid for days at a time. I know, it can be a shock to the system to survive without Facebook. 😉 Regardless, somehow I always manage to make it through and I’d love to help you too.

A few things we’ll be talking about

• Avoiding distractions and staying motivated.
• Even if it’s your slow season, how to keep business moving along.
• Going on vacation, even when you’re a solo operation.
• Generating traffic, staying on top of social media and keeping your content fresh while you’re busy having fun in the sun.

I do hope you’ll join me for the journey. If you haven’t already, I’d recommend signing up for Jeanette’s email updates, so you don’t miss a thing. I’ll be talking to you again soon.

0 Categories : Productivity
Jul
4

Wasted Clicks

by Jeanette

Wasting Mouse ClicksHave you ever clicked on a link in an email – on your way out of the office? You really wanted to see what was on the other side of the click, even though you KNEW you didn’t have time to read the page or watch the video.

What about email…have you checked your email quickly, even though you were on your way to a webinar?

And did you take the time to open one of those tantilizing email messages – and click on a link – just to see what was there?

Or worse yet, you clicked on an email link while you were watching a webinar! Now you’re wasting both the click AND the webinar focus. You can’t possibly read the clicked page and take notes and watch the webinar. So now you’ve just put yourself into overload!

These are great examples of “wasted clicks.”

The problem with wasted clicks is that they translate to wasted TIME. And time is money. Time is your LIFE!

So here are some simple guidelines for using your time more wisely by saving wasted clicks.

1. Only click on a link if you KNOW you have time to watch a 10-minute video or read a sales page. If you don’t have time for that, there is no point in clicking.

2. If you find yourself on a sales page that you aren’t ready to purchase, save the page (File, save as…) and make a note to come back later to see if you REALLY want to buy that. No point in clicking the Buy button if you don’t have a solid plan to USE the product.

3. If you find yourself clicking the BUY button and you don’t have time to start using the product right now – then save that page. And come back when you DO have time to USE the product.

Not only will you save yourself a lot of time by not wasting clicks, but you’ll also save a lot of money.

And most importantly, by not wasting a click it ensures that when you DO click, you are able to process the information, make a decision, and starting using the product immediately.

Remember – wasted clicks lead to Information Overload. And Information Overload leads to frustration, full hard drives, and frantic marketers.

Take control of YOUR clicks with Overcome Information Overload.

8 Categories : Productivity
Jun
28

Email Productivity Killer

by Jeanette

Email OverloadIt happened again today. I started the morning in a great mood. Had just watered the plants, fed the birds and squirrels and finished breakfast.

Then I checked my email.

The orders sorted themselves immediately into the order box with that wonderful sound of cha-ching.

The group emails sorted themselves into the appropriate folders for later reading.

Of the 50 messages that showed up in my inbox, I immediately deleted 26 of them. Then I started on the remaining messages.

Oh look, she is hosting a webinar. And see? He is hosting a conference in a city I’d like to visit.

Someone else is traveling and writing from one exciting place after another. And another person is celebrating a new best-seller. And he is announcing a new product.

Now I’m starting to get depressed. I’m sitting here in my at-home clothes and haven’t gotten a thing done yet. Sigh – let me keep processing those emails…

Oh, she has just announced a new magazine. He has a new product on that latest traffic tactic.

It feels live everyone is doing something – except for me! All I’m doing is sitting on the sidelines, watching their success grow.

That’s why I recommend you NOT check your email until right before lunch – after you have created some success for YOUR business!

That’s just one of the tactics I recommend in Overcome Information Overload.

You’ll find a lot of additional tips and tricks for reducing your overload and increasing your productivity – all in one convenient place. And all delivered over a period of time, rather than dumped in your lap.

Join us today and overcome Your Information Overload!

12 Categories : Online Business, Productivity
May
23

Do You Have To Do In Order To Teach?

by Jeanette

There are many people who talk about the need to be successful online yourself before you teach others how to be successful. But is that really necessary?

Do you have to DO something in order to teach it? Or can a good teacher teach anything?

I’ve given this a lot of thought – and had a lot of arguments with a lot of “experts” about this. But as an Instructional Designer I can tell you…

A good teacher can teach just about ANYTHING!

Argue with me if you like, but let’s consider the evidence.

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  • Have you ever known a teacher who was reassigned to a new topic that they didn’t know about? It happens all the time in schools that are having to rearrange staff.
  • Did that teacher (if they were truly a great educator) jump in, learn the topic, and end up being one of the best teachers in that topic by the end of the school year? Sure they did!
  • Have you ever seen a professional coach who didn’t play a day of professional ball still go on to coach a team to a championship? Sure you have!
[/gn_list]

A great teacher CAN teach just about anything.

Now let’s look at the other perspective…Can someone who can DO something teach someone else to do it? Not necessarily.

[gn_list style=”star”]
  • Have you ever had a straight A student try to tutor someone else? Just because they can do it themselves doesn’t mean that they can pick apart the process, understand how the student is thinking, diagnose what needs to change, then be patient enough to help them change.
  • What about a star athlete with lots of natural ability? Are they able to understand why someone else is not equally coordinated, find out how to compensate for their lack of ability, and teach them how to enjoy the sport? Not without a lot of frustration!
[/gn_list]

And so it comes down to building a business and who you choose to learn from. Does someone have to have been successful in building a business themselves before they can teach someone else to do it?

Or could someone who is a great teacher learn the basics, implement some of the tactics to be sure they thoroughly understand them in order to teach, then show you how to build your online business?

Think about that for a minute, then let me know what YOU think below…

24 Categories : Online Business
May
12

Growing Up Together

by Jeanette

grow online businessOne of the advantages of being a “Pioneer” in any field is growing up as the topic does. It means that as you learn new things, new things are developed. So you can keep learning, but aren’t overwhelmed.

That’s exactly what happened as I was “growing up” in Internet Marketing.

For example, when I started the only shopping carts that were available were heavy duty, lots of custom programming required, use at your own peril types of carts. I tried one or two – but they were WAY beyond my capabilities. And I was a “techie!”

Then in the early 2000s a new user-friendly cart was introduced – 1ShoppingCart. I missed the Superconference where they sold private label licenses (darn!) but I signed up with the Cart in May, 2001.

As I mentioned in Pioneer Days, I interviewed the original founder of the cart, George Tran, in 2002. And I was friends with  Rob Bell, who purchased it from George. Cliff VanDyke was in charge of customer service and we saw each other at least twice a year at Big Seminar.

So it was that I had direct access to the team at 1ShoppingCart. I made recommendations about what worked and didn’t. I was asked to beta test new products before their release. In short, I got to use the cart and all of its tools as they were created.

That type of “growing up together” not only makes it easy to learn a new capability, but it also gives you the feeling of mastery and “ownership” of the technology.

So it was no surprise when I created the One Hour Shopping Cart training program – designed specifically to help people use the cart more easily. Based on my more than 10 years of experience with the cart and lots of use of it for my own business, it was a natural extension of teaching others how to create their own Online Success.

I went one step further when I found that although they were paying for it, many people were not using the affiliate program capabilities of 1ShoppingCart. I can understand that. It is NOT intuitive. So I created One Hour Affiliate Program – to walk them through how to set it up in the cart, create specific toolbox pages for each product, then put together a training program for their affiliates. Pretty much soup to nuts.

Wishlist Member

Stu McLaren & Tracy Childers, Founders of Wishlist Member

The concept of Growing Up Together wasn’t restricted to just 1ShoppingCart. Since the co-founders of Wishlist Member are in my mastermind group, I was one of the original beta testers of the software. I had been using aMember for several years at that point for my membership sites, but was open to trying something new.

And within a few months, they had won me over! They matched and surpassed every capability I enjoyed about the other software. So naturally, by the time I had set up 30 different membership sites for my own business, not to mention those I did for clients – it seemed only logical that I create One Hour Membership Site!

Again I showed people how to use a tool that I grew up with. What was easy for me was difficult for others. So by putting it into a logical step-by-step program, based on my own experience, it was suddenly a more valuable tool to the students.

0 Categories : 15 Years Online
May
11

Powerful Partners

by Jeanette

Growing up as an only child in a military family, I spent a lot of time alone. As we moved from one place to another, there was always a period when I didn’t know anyone. So I learned to enjoy my own company.

As a work-at-home entrepreneur I also spend a lot of time alone. So it takes a lot for me to decide to take on a partner. Recognize that my definition of “partner” is not one in a legal sense. Rather, it’s someone with whom I work for a while – then we part ways. While we are together we create some products and share revenue in those items. But we each maintain our own business.

My first partner was in the educational technology training business that I started in 1997. Dana Irby and I had worked together in a prior company. So we knew we worked together well. Our skills didn’t overlap.

Dana and I worked together off and on until I left educational technology in 2001.

Shortly after that I met Jason Potash and we started talking about the need for a calendar of events in the Internet marketing space. We each had our own ideas, but we merged them into SeminarAnnouncer – the first centralized calendar. Event promoters submitted their events on the site and we would promote them.

Unfortunately we had software problems more than once, lost the entire list of subscribers and just never got back on track. We each went different directions.

Alex Mandossian and I partnered on the Womens Power Summit in 2005. We had known each other for four years and he wanted to do something in the womens’ marketing space, so he approached me to see if I was interested. Naturally I was!

In the first year we offered WPS, Alex took the lead on organizing interviews, speakers, writing autoresponders and generally running things. Then in the second year I did nearly all of it. So it was a great learning experience.

After the second year, we decided to go separate directions and he gave me the conference. Thank you Alex! But I never ran it again, as I felt we no longer needed women-only events.

I worked alone for many years until Connie Ragen Green and I had lunch at Chicago O’Hare in 2008. I said “we should do something together” as we parted – and she took me seriously! Within weeks we offered our first course together.

We went on to teach that course a couple more times, then in January, 2010 we have our first live Online Revenue Workshop in Las Vegas. We recorded that workshop and built a group of Online Revenue Builders from it. In fact, we did such a good job on the instructional content in that seminar, dedicated to helping people get started online, that we still sell the recordings and the member site that goes with them.

Online Revenue Workshop

Online Revenue Workshop January 2010

We changed the format of the Workshop in July, 2010 to a hands-on workshop with a small group and ran it that way for the next few times.

Connie and I worked together on multiple projects for over two years, making it fun and profitable for both of us. We met at a lot of events. Introduced each other to our marketing friends and clients and promoted each others’ products. We had a great time working together!

Jeanette Cates, Cathy Goodwin, Connie Ragen Green

Jeanette Cates, Cathy Goodwin and Connie Ragen Green at Ali Brown's Shine, 2010

We chronicled how to put together a successful relationship in Joint Ventures Made Simple – I strongly recommend you get it if you are considering working with someone else. It will save you a lot of time and headaches!

Powerful partners are just one of the secrets to creating a long-term business that is both powerful and fun. The secret is having the flexibility to continue to do your own thing, while still working and playing nicely with others.

0 Categories : 15 Years Online
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