Information comes to you in multiple formats. You’re listening to teleseminars, the audio replays, watching webinars, reading email, ebooks and articles. There is rarely a moment when you are not consuming some type of information. And all of this leads to information overload.
Information coming in is great when you are in a learning mode. All of us have had the experience of getting excited about a new topic – then consuming everything we can get our hands on to learn more about it. It may have been your new puppy, your new car or your new computer. Regardless of the topic, you recognize the symptoms – insatiable curiosity and appetite for information.
The problem with that behavior comes when you don’t step out of the learning mode into the action mode. You see the symptoms in every area of interest – someone becomes a Learner – but never seems to take action. Particularly in money-making endeavors like real-estate investing, business opportunities and making money online, this is a self-defeating pattern seen in a lot of “newbies.”
So what is the cause of this problem – that someone continues to learn but never earns? In fact, it seems that the longer they are in a topic, the less action they take.
Their information pipeline is full. And until they can clean it out and “reverse the flow” they are stuck.
Your information pipe is a predetermined size. When you first start learning a topic, new information is flowing in. But it doesn’t fill the pipe, so you still have some information flowing out in the form of action.
But when your actions don’t yield the results you want, you go looking for more information input. The cycle repeats until your pipeline is so full of incoming information – that there is no space for outgoing information.
The best thing you can do is stop the input! Stop reading emails, stop buying products, stop reading sales letters, stop listening to new ideas. You cannot move forward until you have stopped the influx of new information.
Once you have stopped the flow inward, start the outward flow. Write an article. Write a blog post. Post to a forum. Answer a question. Get into the habit of sharing *your* information with others. The information doesn’t have to be perfect – it just needs to be outgoing information.
When you begin to practice flowing information out, you will be amazed at the results. You’ll get more traffic to your website. You’ll generate more leads. You’ll find people who want to do business with you. You’ll start to make money.
The key to this process is to step out of your comfort zone. You are comfortable learning and absorbing information. You’ve been conditioned for years to be a good student. You’re in the zone of being a learner.
But no one pays you to learn. No one pays you for being a walking encyclopedia of knowledge on a topic. It’s only when you begin to share your knowledge that you get the recognition you deserve – and the money along with it.
Resolve today to “reverse the flow” of information in your life. You will see results almost immediately, both internally as your attitude improves. And externally as people and profits come your way.
Clean out your Information Pipeline and watch the profits flow.