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Archive for eBooks – Page 3

Oct
16

How Do I Write an Original eBook if I Can’t Write?

by Jeanette

– by Jim Edwards

Twenty years ago, if you couldn’t write, you couldn’t publish a book. Now, with ebooks, the Internet, and all the available tools, you CAN create an ebook even if your 11th grade English teacher would faint (or worse) at the thought. In fact, it’s easier now than ever before. There are actually over a dozen ways to write an ebook that don’t include writing. Let me share one of them with you right now.

First, let’s define an “ebook.” An ebook:

  • Is a publication available online (free or paid)
  • Has a beginning, middle, and end
  • Is built around a central theme or a “big idea”
  • Contains at least 30 pages (500 words per page) of content
  • Has an author with passion and a purpose

So, with that as our definition of an “ebook” let’s go over a strategy for getting one done even if you think you don’t have writing skills.

Step #1 – Target Audience & Topic

What will your ebook be about? Who will buy it? Answer those two questions before taking another step forward. This creates focus for you AND your audience.

Next, you need a killer title. Here’s a formula that always works “TEN Questions Every ____ Needs To Know About ______” Example: “TEN Questions Every FSBO Needs To Know About Selling Your House Yourself!”

Step #2 – Questions List

Go find 10 of the most important questions your audience is asking about your topic. You can research those questions in a variety of places, including http://answers.yahoo.com and http://www.google.com/blogsearch. You need to come up with a list of 10 sexy, burning, and important questions your target audience really wants to know the answers to.

Make a list of 3-5 points that you would use to answer each question if someone asked them of you in a conversation. Don’t worry about writing out full answers. Just write down keywords and points that would guide the discussion.

Step #3 – Phone a Friend

Find a friend who likes to talk on the phone, is a good listener and is, preferably, a member of your target audience (or could be). Jump on the phone with them and explain that you’d like them to interview you for your new ebook. Explain that all they have to do is just ask you some questions and then ask you any clarifying questions they might have once you answer each question. Put them at ease and tell them that they don’t have to do anything other than talk to you on the phone.

Next, sign up for a free account at FreeConferencing.com and schedule the call with your friend. Have your friend interview you when you’re both on the conference line. Record the conference call using the free recording feature. When you’re done, download the recording of the call to your computer.

KEY: The call should last somewhere around an hour. Make sure to pace yourself so that, besides the introduction and conclusion, you spend about 5-7 minutes on each question. This creates a good balance in your content.

Step #4 – Transcribe

Take the recording of the call and have it transcribed. You can either do it yourself or hire someone to do the transcription. You can use a service like idictate.com or Fiverr.com to find a transcriptionist.

Step #5 – Edit & Publish

Tidy up your text. Look for any obvious spelling or grammar mistakes. Have a friend go through the text and give you their thoughts on content and anything you might have missed.

Voila! You now have an ebook… even if you think you can’t write. It might not win a Pulitzer, but it’s DONE and you can start using it to build your business.

By the way, if you want to get your first – or next – ebook done in a week or less, I can show you multiple strategies for doing that! You just CHOOSE the method that fits your style best, and then knock it out. Fast, simple, and easy! Check out 7 Day eBook!

Jim Edwards

Online since 1997, Jim is an Internet Marketing Expert, Author, Elite Mentor and Coach

He specializes in helping individual entrepreneurs, small business owners and authors to understand how to use technology to build your online business.

Jim is the author of dozens of ebooks, hundreds of webinars, over 1,000 blog posts and articles.

His flagship ebook “How To Write and Publish Your Own eBook… in as little as 7 Days” – newly revised and updated with V2.0 – has been helping book and ebook authors create their own best-selling ebooks since 2001! Get more information about Jim and how he can help you get more readers, make more sales, and skyrocket your credibility here => Click Here

0 Categories : eBooks
Sep
18

Welcome Jim Edwards!

by Jeanette

Jim Edwards & Jeanette CatesI am pleased to welcome a new guest blogger – Jim Edwards! I’ve known Jim for more than a dozen years now. We’ve been on five cruises – The Jim Boat 2013 will be #6. We’ve attended multiple conferences – from the Internet Marketing Superconference to Big Seminar to Jim’s own conference, where I was one of the speakers. In short, we’ve known each other a loooooong time! (as you can see from the picture from 2006).  😉

Jim is an absolute expert teacher and coach. I’ve taken a lot of courses from him – and he’s one of the best! He’s a master communicator and deserves all the accolades he has earned over the years. His first claim to fame in the Internet Marketing world was for his 7 Day Ebook – so I was thrilled when he revised it and re-introduced it this year. If you write – if you teach – if you communicate at all online – you NEED this book. It is an updated classic.

I’m thrilled to have Jim with us as a guest blogger from time-to-time. So welcome, Jim!

2 Categories : eBooks
Sep
18

Does it make sense to write about a topic that already has many ebooks?

by Jeanette

I actually get that question a lot. Most of the time it’s just an excuse not to take action, but sometimes it’s a legitimate concern. The fact is, it’s a great big world out there and no one ebook can cover every aspect of a topic.

And never forget: Ebook buyers are like regular book buyers! Serious people own multiple books about the same topic. Often, they’ll buy a new ebook just to find “that one new idea” that can turn things around or make their life easier.

Now, let me share with you two ways you can instantly differentiate your ebook from all the others and make an impact, even in a crowded market.

First, understand something very important.

With any genuine ebook (I’m not talking about PLR or bargain-basement, ghost-written tripe) the “magic ingredient” in that ebook is you!

You, that unique individual made up of experiences, opinions, and circumstances make your ebook unique compared to any other ebook in the world. Use that fact to your advantage and create a unique ebook that stands out in the most crowded marketplace.

Add your take and opinion on tools, events, tactics, and anything else important to your target niche. People love to get worked up by someone else’s strong opinions, even if they don’t agree with them!

Use your experience (or lack of experience) to help your audience understand both the big picture and the finer points of your topic. People LOVE to hear about other people’s experiences, mistakes, triumphs and results they got.

Adults learn best by example. It’s how we’re wired up as humans. If you can see it done or read about it getting done, it creates a framework that allows you to apply something new to your own situation. It’s easy to add examples to your ebook (even if at first glance you don’t think you have any). Use phrases like “In this situation, here’s what I do…” or “When this happens, I usually use this tool…” or “Let me tell you the story about the first time I…”

We often discount the power and importance of what we’ve done, mostly because “we” did them and they’re “no big deal.” But your case studies and examples for what you’re teaching them breathes life into your words. It also gives massive credibility to what you teach because it’s PROOF you actually DO what you teach.

Never neglect or discount the most valuable resource you can use to differentiate your ebook – your “self!”

The second thing you can do to stand out in any market, especially a crowded market with multiple competing ebooks, is to simply look at those other ebooks and ask some important questions.

What did they leave out? This shows holes and unfulfilled needs the market wants and will pay for.

What did they not explain fully? Not everyone has the same experience level. What’s obvious to one person is a complete mystery to another.

Where did they get it wrong? There’s a lot of BS in the world. Use your ebook to set the world on the correct path!

What alternatives can you share to get results faster, cheaper, or more efficiently? People believe there’s always a BETTER way to do anything. Show them how to do it quicker and easier and they’ll beat a path to your door!

SNEAKY TRICK ALERT

If you want to know what a popular ebook left out or didn’t explain very well, just go look at the Amazon reviews! Really popular ebooks evoke plenty of reaction from the target audience. Make sure to read the positive reviews to see what they got right, but, more importantly, read the negative reviews!

These negative reviews will tell you what the MARKET believes the author left out, didn’t address, got wrong, or just plain screwed up. These reviews are pure gold for you as an author if you just look!

Bottom Line: If possible, take a new spin with your ebook nobody else has taken, but understand that your unique, up-to-date, energetic perspective is the real key to selling your ebook.

By the way, if you want to get your first – or next – ebook done in a week or less, I can show you multiple strategies for doing that! You just CHOOSE the method that fits your style best, and then knock it out. Fast, simple, and easy! Check out my 7 day ebook!

Jim Edwards

Selling online since 1997, Jim is an Internet Marketing Expert, Author, Elite Mentor and Coach.

He specializes in helping individual entrepreneurs, small business owners and authors to understand how to use technology to build your online business.

Jim is the author of dozens of ebooks, hundreds of webinars, over 1,000 blog posts and articles.

His flagship ebook “How To Write and Publish Your Own eBook… in as little as 7 Days” – newly revised and updated with V2.0 – has been helping book and ebook authors create their own best-selling ebooks since 2001! Get more information about Jim and how he can help you get more readers, make more sales, and skyrocket your credibility here

6 Categories : eBooks
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Look Who's Talking

  • Connie Ragen Green: So much excellent and actionable information here, Jeanette! Thank you for sharing.
  • admin: Stacy I understand. It’s always easier to write in the way you are comfortable. So I would recommend...
  • Stacy: I am writing book which is my autobiography. My daughter think it would be better to write on my first...
  • Darrell Williams: What formatting company do you use for your ebooks? I love your books and the way it’s...
  • Janet Wahl: Hi Jeanette, Thanks for your response. My books are “textbooks” or books that will be used...

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