Podcasts are a simple process. You record an audio. Others download and listen to it or listen to it online.
The key to a successful podcast, however, is the distribution of your audio.
While you can easily record an audio and post it on your blog (yes, this IS a podcast!), most people want to offer their podcast to a broader audience than just those reading their blog. That’s why they use distribution networks like iTunes and other podcast networks.
I’ve chased the podcast bug for many years. In May, 2006, I hosted an excellent program with Paul Colligan, an early pioneer in podcasting. Paul offered a good instructional program, but frankly, it was too complex to be practical for me at the time.
Then in 2012 I took an excellent course from Robert & Lance called Podcast crusher. I listened to all the lessons, followed all the directions, and completed all the steps. I even created my own step-by-step checklist, listing each step in the process.
But even then, it took 4 different pieces of software, including a monthly subscription to a service that “hosted” the files and gave me usage statistics.
I recorded 4 shows – then stopped. It was just “too much” for me at that time.
But here’s the thing. My shows have continued to get listeners, downloads – and generated business for me. Even after 2 years! Month after month I have new subscribers to my podcast and business coming in as a result.
In fact, recently I’ve been thinking about starting to record my podcast again.
That’s why I’m VERY excited about a new product that is being introduced to the marketplace today. It’s called Audello and is from the same people who created Easy Video Suite and Easy Video Player. They are rock solid when it comes to reputation and quality products.
Why do I think Audello is exactly the right tool to use for your podcast? Here are 10 reasons:
1. It’s easy to use.
2. You can record directly into the audello recorder. No extra software required.
3. You can record directly on your smart phone, making it easy to record in multiple places without carrying a separate recorder, microphones, etc.
4. You can upload directly from the recorder, whether it’s on your desktop or on your phone.
5. The desktop recorder also records Skype calls, saving yet another piece of software to purchase and learn.
6. No file conversion is necessary.
7. You have a choice of where to host your recordings, eliminating the need for a monthly service.
8. Audello publishes to multiple podcast outlets.
9. There is a help desk to answer your questions.
10. You get comprehensive statistics on your podcast.
Bottom line: All of the tools, bells & whistles are in one place. No more multiple software applications and how-to’s!
I recommend you look at Audello, whether you already have a podcast or are considering starting one. NOW is the time to look at Audello, as they will only have launch pricing for a few days.
It will never be easier or more affordable than it is with this system. Click Here for details.
I just might get this myself! I also got bogged down with Podcast Crusher. I got lost with moving the recording to iTunes.
Can you import any mp3 file into Audello? For example, I could import a call from Instant Teleseminar.
And then you upload the mp3 (or whatever) file to Audello and they take care of getting it to iTunes or wherever? That’s worth its weight in gold!
Yes, Cathy, you can import any mp3 into Audello. And you can upload any mp3 file to Audello and they will give you the links you need to paste into iTunes and many other audio distribution networks.
I haven’t gotten to that specific training video, but I am sure it gives you everything you need in ONE place, with ONE interface. Yeah!
Jeannette–this sounds great. I have been enamored of Audioacrobat for ease and simplicity of use but have never attempted to podcast from it. I am interested also in the distribution features and look forward to your response to Cathy Goodwin’s question.
How do you imagine someone like a business coach might use he commercial license, and would this be useful for internet radio shows as well?
thanks as always for pioneering into new technology territories..
Ellen – you can still use Audioacrobat for recording and/or editing if you like, then just upload the mp3 to Audello. From there distribution is a breeze.
I bought the commercial license because it removes the branding. That’s important to me. While I’m okay with promoting good products, I primarily want to build MY brand, not theirs.
As a business coach, you could easily hire a VA and offer this service to your clients. You could even do an interview with each client and post it to a podcast for them. It would be an additional revenue stream – or a bonus only you offer!
Hi Jeannette,
Are there any hidden costs? I find that I jump in eagerly and buy something and then i have add-on costs and feel discouraged. Also, I could interview a guest on Audello direct?
Uma – I understand your hesitation. I think we’ve all had that happen to us at one time or another. As far as I can tell there are no hidden costs. That’s one of the things that attracted me to this program.
Yes, you could interview someone directly using the desktop recorder and Skype – or using the smart phone app in person. As an alternative you could use a free conference line, like freeconferencepro.com, then upload that recording to Audello. If you need to edit or want to just record yourself, you can also use audactity, a free program.
Hi Jeanette–this looks great. What’s the cost for the commercial license? (I’m assuming it’s an upsell from the $197?
I think it’s $297 during the launch period. It’s important if you want to use it for clients or want to remove the branding. Definitely worth it, if it fits your business model.
There is an extra fee in regards to storing your podcast to the cloud– that’s $135 a year, I believe.
My question is– If I wanted to created audio books from my ebooks, is that an easy transition?
Kate – you will pay for storage, but the fees vary, depending on what you choose. I am using my Amazon S3 account, so it may add pennies to my bill – which for all of my videos on all of my sites, typically runs under $10 per month. I used to pay Libsyn $7 per month, just to store my podcasts, but with Audello, I can move everything to S3 and save that monthly fee.
Creating an audio book from your ebook is a totally separate process than creating a podcast. You can read how to do it at acx.com And naturally if you more help, let me know and I’ll point you to some additional resources.