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Aug
6

Domain Name Gold Mine

by Jeanette

Domain NamesHow often have you heard that expression – you’re sitting on a gold mine?

Actually there’s a good possibility that you are – in the form of domain names you’ve bought and haven’t used.

Now it’s okay to admit it – we all do it. A good friend of mine used to say she gave up buying shoes and started buying domain names. And she has quite a collection!

I have a large collection myself. Over 500 at this point.

But here’s the thing…while each domain name is “only” 8 or 9 dollars per year, it adds up. So my 500 domains cost me about $4500 per year – just to renew.

So why would anyone buy that many domains? Here are just some of the reasons I’ve bought so many…

1. I had a great idea for a product. Of course some of those ideas are now products that I sell daily. But many of those ideas are still ideas. And I’m at the point in my career where I’m willing to admit there are some ideas I’m just not going to do.

2. It was a great domain name that had potential for great traffic. As you know, Google loves domain names that match the keyword phrase you’re trying to rank for. So when you find one of those keyword-rich domain names, you jump on it.

3. It’s a variation of a domain name I already own (and probably use). Rather than lose traffic to a “look alike” I bought that domain to protect myself.

4. I use many of the domains for redirects to affiliate links. It makes it easy to refer people and it makes it easy to change the backend affiliate link, if you want to change where you send traffic.

5. And I’m sure there’s at least one more reason – what’s yours? Let me know in the comments below!

As part of my own journey in Overcoming Information Overload, I have decided to get rid of some of my domains. I’ve just not been renewing those that don’t have any value.

But for those that DO have value, I’ve decided to sell them. I was going to use SEDO, the best-known domain seller. But when I priced their services, they wanted a minimum of a $50 commission for each domain. Since some of my domains aren’t that expensive, I decided to list them myself. After all, it’s not like I’m in a rush to sell – I’ve been sitting on them for YEARS! (grinning)

So you can now find a current list of the domains right here on my blog in the main menu. If it looks like there’s interest, I’ll start adding more to the list.

Comments

comments

Categories : Online Business

Comments

  1. Lauren says:
    August 6, 2012 at 12:16 pm

    Hi Jeanette,

    I have 108 domains, and about three quarters of them are active, and then I also have redirects in some of the others. Still working on building sites for the others. I have 9 pairs of shoes!!

    btw What is the name of the plugin that puts your course ads between the blog posts?

    Keeping this comment short – it is a holiday here in Canada, and I am not supposed to be working on the computer!!

    Lauren

    Reply
  2. Jeanette says:
    August 6, 2012 at 12:37 pm

    Glad you snuck in your comment, Lauren. Happy Holiday!

    Sounds like you’re not yet addicted to domain name buying (it may creep up on you at any time so beware). You’ve done a good job of using most of them.

    The plugin I use is Datafeedr Random Ads – but it is NOT for the faint of heart. Each ad has to be in html, then there is some additional coding. I have my webmaster do all of it.

    Reply

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