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What’s Stopping You?

by Jeanette
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One of the biggest issues with building an online business is that there are so many moving parts that it’s sometimes hard to figure out where to start. That’s why I took the time to identify the most common complaints – and outline EXACTLY what to do to solve these problems. Do any of these sound familiar? Not Making Enough Money? – There are six

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Build Your Credibility Online

by Jeanette

Credibility is a combination of trustworthiness and expertise. It’s the “believability” factor that is attached to everything you do. In online business credibility is particularly important, because it builds and protects your reputation. It’s what makes people trust the information that you provide. As the amount of information online increases, credibility becomes increasingly important. You’ve been to sites that were just blatantly providing incorrect information.

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Are You Pinsane?

by Jeanette

I have to admit that when I first heard about Pinterest, it didn’t grab my attention. It sounded like a nice place to visit, but I wouldn’t want to market there. After all it’s for arts, crafts and hobbyists – right? At least that’s what I thought – Until I got an email from my good friend ecommerce strategist Lisa Suttora saying … “Jeanette, why

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Eliminate Spam Comments

by Jeanette

One of the questions I recently received was about how to prevent and eliminate spam comments on your WordPress blog. After all, we all get those irritating, meaningless comments that lead to who-knows-what. So let’s get rid of those spam comments once and for all!  

Starting Over: How Are They Looking

by Jeanette

When you’re building an online business you recognize that you attract and serve people online. So when it comes to them looking for solutions to their problem, it’s important that you recognize how they do that in an online setting. You’ve already discovered the problems they are discussing and those that the major publications in your field are targeting for them. They definitely use those

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Starting Over: Solving Problems

by Jeanette

It has been said that sales is actually just solving problems for your customers. So if you are to make a living selling online, then you first need to know what problems need to be solved. Now that you know exactly who you are working with, you need to find out what problems they have. There are several “standard” problems that nearly everyone has:  

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Starting Over: Your Audience

by Jeanette

One of the joys of creating an online business is that you get to choose who you work with. If you’ve ever been in an office with kooks or mean people, then you truly appreciate this aspect of self-employment! When you originally started your business you may have chosen a target audience out of naivete. You may not have recognized who YOU liked and just

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Look Who's Talking

  • Jeanette: So true, Lisa. While a lot more women attend, not many speak – still! Some of that is because most...
  • Lisa Suttora: Great post Jeanette! When I first started my business I was shocked at how few highly visible women...
  • Jeanette: Thanks for the heads up, Deej. Probably an old link. Try http://www.writeabooknow.com/ I agree –...
  • Deej: Just a heads-up. Steve Manning’s sign up not working. Tried a gmail and main address. Same result. Agree with...
  • Cynthia Charleen: You are such a picture of success. Thanks for all you do to help us. You always have great...

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