Author Archive
Internet Marketing Guru Bashing
Posted by: | CommentsThere seems to be an attitude among many online marketers that “gurus” are mean, bad people. After all, they are making lots more money than the bashers and they are not giving their products away to everyone who asks nicely. So they must be big meanies.
Beware. Often the more vocal the bashing someone is doing, the less successful these bashers are in their own online business.
Don’t fall into the trap of believing all the bad things you read about the gurus.
What's your next move, after having read this post?Snow in Austin Texas?
Posted by: | CommentsThere’s been a lot of news from Austin this week – unfortunately not good with the plane bombing of the IRS office. But this is lighter than what else you’ve heard. And a lot whiter. Enjoy the moment!

Play: Enjoy this rare event - just click on the image
Free Webinar on Product Development
Posted by: | CommentsDr. Jeanette Cates will share her secrets to creating products – the fast and easy way – on a FREE webinar on Thursday, February 25 at 8:00 pm Eastern.
“People think of product development as a long and drawn out process. In fact, many takes months to create a simple product,” said Cates recently. “But it doesn’t have to be that way! I regularly create products in an afternoon – and I’m going to show how to do that on this webinar.”
Webinar attendees watch the presentation on their computer while either listening online or via phone lines. Full details are emailed to registrants within minutes of registration.
Join us for the FREE Webinar – sign up by clicking on this registration link.
What are your thoughts on the subject?Cates Named Panelist For JVAlert
Posted by: | CommentsDr. Jeanette Cates will serve as a Panelist for the upcoming JVAlert in Orlando, February 5-7, 2010. Details on JVAlert can be found at the JVAlert website.
“I’m anxious to do this,” said Cates recently. “I’ve heard so many good things about JV Alert that I’m anxious to experience it, both as a participant and a panelist.”
JVAlert is a conference sponsored by Ken McArthur. Designed to foster the creation of Joint Ventures, the conference has proven successful over multiple years. Participants have ample opportunity to meet one another, as well as each of the speakers.
The “hot seat” presentations are a unique feature of the JVAlert conference. Selected participants get to pitch their idea to a panel of experts who contribute ideas for improving both the content and the conversion of the site or product. Dr. Cates will be one of the featured panelists.
Dr. Jeanette Cates is an Internet strategist who works with new and emerging online business owners who are ready to create their Online Success. She is a Master Teacher with over 50 information products to her credit and a 12-year track record online.
What about you? What are your thoughts on this subject?The Fast Track To Being Famous
Posted by: | CommentsHave you ever wanted to be famous? Not the “papparazzi chase me” type famous, but someone who other people within your chosen field recognize. Who, when your name is mentioned, everyone nods in recognition. Someone who can pick up the phone and call just about anyone in the industry and immediately get through?
That’s the type of “useful fame” that gives you an advantage over your competition. When you’re famous in this way, you are asked:
- to join more programs to promote others’ products which leads to early-mover advantage on affiliate fees
- to review products and give testimonials – which lead to your name and website showing on other high-traffic sites
- to co-create products as JV partners which helps associate you with other successful product producers
- for interviews which lead to more publicity and sales, which lead to more fame
Yes, it definitely pays to be famous!
So how do you get to be famous? I’ve done it in three different industries over the past 15 years – educational technology, professional speaking, and internet marketing. In each of those fields I became well-known in less than two years.
So I went back to figure out how it happened so quickly and predictably in all three industries. Based on my experience, here’s what you need to do to become famous quickly:
1. Read the industry publications. Not only do you want to read the technical pubs, but also the association news. You need to find out who the movers and shakers are in the industry. That’s where your name will appear in a short time!
2. Invest in your education. This may be taking courses, attending workshops, buying home study courses, buying special reports or books. But in order to be famous you need to know and understand the industry. So you need a good education.
3. Ask questions. When you’re on a webinar or a teleseminar, be one of the first to ask a question. If they ask for questions ahead of time, ask questions. You would be amazed at how few questions organizers get – and being someone who always asks good questions gets your name recognized.
4. Volunteer. Volunteer to take a poll. Volunteer to promote and participate in a fund-raiser. Volunteer to leave a testimonial. Volunteer to mail about a product or event. Just the act of holding your hand up helps raise you above the crowd.
5. Be there. Nothing takes the place of meeting someone face-to-face. Spending time with them. Sharing a meal and some good fun. You cannot pay for this type of relationship – it just takes time – and that time needs to be face-to-face.
Who is more likely to remember your name – someone you spoke to for 30 seconds before a teleseminar or someone you spent three days seeing at a conference? This is especially true if you went out of your way to introduce yourself, and to ask them to share a meal or drink with you.
You have three opportunities to attend face-to-face events in the coming weeks:
Internet Super Stars Conference in Orlando (Jan 15-17) I’ll be one of the featured speakers in this event, which features a lot of interaction with the speakers and hands-on activities for you.
Online Revenue Workshop in Las Vegas (Jan 22-24) Designed for people who have been online for six months or more and aren’t yet making as much money as they would like, this interactive WORKshop will teach you, then guide you as you create marketing materials that will propel your business to success in 2010.
Brave The Wave in Las Vegas (Jan 30-31) This is a brand new program from my mentor Armand Morin. And you can attend this inaugural event as MY GUEST – absolutely FREE. Just click to sign up with that special link.
Regardless of the industry you are in, you want to be famous. These five steps will help propel you there. It’s now up to you to take the Action to build your fame.
Do you agree or disagree?Jeanette Cates Co-Hosts WorkShop
Posted by: | CommentsDr. Jeanette Cates will team with Connie Ragen Green to co-host the Online Revenue Workshop in Las Vegas, January 22-24, 2010. Details are available at OnlineRevenueWorkshop.com
Based on the Four Elements of Online Revenue, the workshop is designed for people who have been actively building an online business for six months or more – but who have not yet achieved the level of monetary success they want.
“This is truly a WORKshop,” said Cates recently. “Participants will be actively involved in immediately implemented what they learn. The format is interactive and collaborative with immediate access to answers and resources for any issues that arise.”
With an emphasis on aligning your message with your market, attendees will leave the workshop with multiple marketing pieces complete. These pieces form the basis for an accelerated online marketing campaign.
Dr. Jeanette Cates is an Internet strategist who works with new and emerging online business owners who are ready to create their Online Success. She is a Master Teacher with over 50 information products to her credit and a 12-year track record online.
Connie Ragen Green is a former teacher and real estate appraiser who has been online for 3 years. She has authored more than 1,000 articles and specializes in helping beginners get started with affiliate marketing and information products.
More information is available at http://OnlineRevenueWorkshop.com
Leave me a comment below to share your thoughts with me.Build A List Overnight
Posted by: | CommentsYou already recognize the importance of building a list. After all, it’s the lifeblood of your business. So how do you give your list building efforts a boost – literally overnight?
While there are several methods you can use, one of the fastest and easiest ways is by participating in a giveaway event.
A giveaway event is joint venture marketing on steroids. You and hundreds of other marketers all mail to their lists about the event. When participants come to the site they can choose from any of the hundreds of free gifts available.
As a participant you benefit from
- access to multiple offers that you can pick and choose from.
- new marketers and experts you might never have met
- some incredible values – some of the gifts being offered are sold elsewhere for up to $100
To sign up as a participant, click here. (Note that until the giveaway launches on January 1, you’ll see the contributor page only. You can sign up there and just become a member.) For tips on how to maximize a giveaway event, read this article I wrote about another giveaway event.
As a contributor you have the advantage of
- possibly adding hundreds of new subscribers to your list.
- gaining visibility among fellow marketers.
- potentially earning affiliate revenue or the paid special offers in the site.
To sign up as a contributor, click here.
I also prepared two videos to help you maximize your time and money investment as a contributor.
Participate in the conversation by leaving your comment below.
